11 Best Colored Mascaras of 2023
1
Limited Edition
Pat McGrath Labs DARK STAR Colour Blitz Mascara Trio
1
Limited Edition
Pat McGrath Labs DARK STAR Colour Blitz Mascara Trio
Pros
- Major Payoff
Nobody does bold beauty like Pat McGrath—so it makes perfect sense that our three favorite colorful mascaras come from her namesake brand. This trio of pink, cobalt, and turquoise mascaras is for those who want serious color payoff, not a subtle hint of something that could pass for basic black.
2
Drugstore Deal
Maybelline New York Snapscara Washable Mascara, Black Cherry
2
Drugstore Deal
Maybelline New York Snapscara Washable Mascara, Black Cherry
Pros
- Easy to Remove
Blue mascara not your thing? We get it, which is why this burgundy shade is the next best thing to black. It adds a little dimension to your eye look that can really only be seen in certain lighting.
3
Makeup Artist-Approved
L'Oreal Paris Voluminous Original Volume Building Mascara, Cobalt Blue
3
Makeup Artist-Approved
L'Oreal Paris Voluminous Original Volume Building Mascara, Cobalt Blue
Now 26% Off
Pros
- Drugstore Deal
Makeup artists are wild for the L'Oréal Paris Voluminous Original formula because it delivers on all its promises. Kick the fun up a notch in this striking cobalt blue shade.
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4
Best for Green Eyes
Eyeko Lash Alert Mascara -Purple
4
Best for Green Eyes
Eyeko Lash Alert Mascara -Purple
Pros
- Prime Delivery
It's simple color theory: violet mascara will make green eyes look like they've been Photoshopped. Don't knock it until you've tried it.
5
Best for Volume
Benefit Cosmetics BADgal BANG! Volumizing Mascara
5
Best for Volume
Benefit Cosmetics BADgal BANG! Volumizing Mascara
Pros
- So Lightweight
This iconic formula delivers all of the drama with none of the weight.
Customer Review:
"I have been using this mascara for years. (I also always keep the blue one on hand. It's gorgeous.) Honestly, it has a rather tar-like consistency which some might really dislike, but I adore it. Why? Because it clings to the lashes easily and builds very quickly. You don't have to apply three layers for a bold look—one will do...I hope Benefit sells this product forever. I adore it." - Rvacha
6
Great for Blue Eyes
Charlotte Tilbury Pillow Talk Push Up Lashes Volumizing & Lengthening Mascara
6
Great for Blue Eyes
Charlotte Tilbury Pillow Talk Push Up Lashes Volumizing & Lengthening Mascara
Pros
- Lifting and Volumizing
Customer Review:
"Okay so first off the color is stunning. I have blue eyes and it is seriously the most beautiful mascara I’ve owned, I don’t ever want to go back to standard black mascara. I will say the first few applications were a little frustrating. I found it to be heavy and didn’t hold a curl at all, I wasn’t impressed. However, I tinkered with it and found that if I start at the tips of my eyelashes and kind of work my way backwards to the base of my lashes, almost combing as I go, it applied beautifully. And holds a curl, separated, and doesn’t smudge. I love it now that I know how to apply it the right way for me." -Kat Swan
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7
Buildable Color
Lime Crime Astronomical Volumizing Vegan Mascara
7
Buildable Color
Lime Crime Astronomical Volumizing Vegan Mascara
Pros
- Vegan
Swipe on this pretty lavender shade just once for a hint of color, or keep layering it on for a seriously bold lash look.
8
24-Hour Wear
Dior Diorshow Pump 'N' Volume
8
24-Hour Wear
Dior Diorshow Pump 'N' Volume
Pros
- 90% Natural Origin Ingredients
Dior's Pump 'N' Volume formula also comes in electric blue, so you can get the signature 24-hour wear and customizable volume in a shade other than black, too.
9
Primer and Mascara Combo
ITEM Beauty By Addison Rae Boost Juice Dual-Ended Lash Primer & Colored Mascara
9
Primer and Mascara Combo
ITEM Beauty By Addison Rae Boost Juice Dual-Ended Lash Primer & Colored Mascara
Pros
- Nourishes Lashes
Customer Review:
"This is the most perfect mascara and primer. I only wear mascara on my top lashes but I use the primer alone on the bottom for just a little soft color. The mascara goes on bright blue and then turns to a dark blue. With this duo I can get away with only wearing the primer/mascara, no eyeshadow or eyeliner needed. I’ve even been getting compliments on my eyes."
Jenna Rosenstein is the Beauty Director at Harper's BAZAAR across both print and digital. While attending NYU, she held internships at Women’s Wear Daily, Bloomingdale’s, Harper’s BAZAAR, and Allure, the latter of which she parlayed into her first job as the Beauty Assistant. She left Allure three years later as the Senior Beauty Editor. She spent a few months at Refinery29 overseeing branded content in the same title, before finally landing back at BAZAAR to manage all beauty content. When she's not testing every lipstick known to mankind, getting zapped by new lasers, or interviewing experts and celebrities, you can find Rosenstein at home in New Jersey with her son, husband, and black cat named Maddie.
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