A Dolce & Gabbana Mobile Pop-Up Is Headed To The Hamptons

The Hamptons has remained a summer hotspot for vacationers, avid shoppers, and the luxury brands they love. Now powerhouse label Dolce & Gabbana is the latest to stage a temporary destination out East. Enter: an utterly charming mobile pop-up shop, complete with an aptly decorated airstream to embody a laidback beach feel with a Mediterranean island-themed look.

Early next month, Dolce & Gabbana will begin transporting seaside dwellers to Sicily with a traveling store adorned with traditional decor—as a nod to its storied roots. Appropriately named, The Sicilian Cart, it’s designed to not only tell stories through the use of images and historical symbols, but to completely immerse consumers into the history of the Italian island. In addition to those summer-ready printed dresses, giant hats, and sand-ready sandals, the mobile event will also have a host of activities on display to help round out the cultural experience.

From clothing to accessories for men, women, and children, the month-long pop-up has a little bit of everything for everyone. Get your dolce vita on from now until July 26th.

Shelby Ying Hyde is a Brooklyn-based shopping and fashion contributor BAZAAR.com, with bylines on The Zoe Report, Teen Vogue, Essence, Nylon, Elite Daily and more. Prior to entering the editorial space, she worked at luxury e-commerce giants Net-a-Porter and Moda Operandi on the product editorial team, where she gained an extensive understanding of the luxury market as it pertains to shopping and engaging customers in a digital space. Follow @theshelbyying on Instagram for shopping advice, sale updates, and tips for building a well-rounded wardrobe.

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